Want to get promoted? Follow the 3P’s!

I’ve trained and hired hundreds of salespeople throughout my career. I frequently step back and admire those that have become successful AE’s, President’s Club achievers, million dollar producers, business owners, marketing executives, and leaders. 


The bottom line is, only the best of the best get promoted. 


They all focus on the “3 P’s” to get promoted (and now you can too).


1. Productivity

Make no mistake: how you perform in your current role is the key to getting considered for a promotion.


Track KPI’s like your activity metrics, performance against quota, deals closed, win rate, customer retention, and repeat business. Benchmark against top performers.


Don’t get distracted by busywork:

  • Answering non-essential emails

  • Attending irrelevant meetings

  • Getting pulled into office politics


Instead, focus on high-value sales activities:

  • Having curiosity-lead discovery conversations

  • Crafting personalized outreach

  • Closing deals & setting the stage for repeat business


A promotion increases responsibilities and expectations. Show you can execute and produce results now.


2. Preparedness

Managers want to hire candidates with the lowest risk of failure, so showcase you’re prepared for the role.


Complete training, books, or courses to expand your skills proactively. Take on stretch assignments to gain experience. Get a mentor that has (or has had) the job you want and learn what made them successful. Then do them! Please also remember that preparedness includes IQ, EQ, and CQ. 


Only those who demonstrate initiative to develop themselves and true readiness make the cut.


3. Personal Brand

One of the biggest potential blindspots is misalignment between how you see yourself versus how others perceive you.


Ask trusted co-workers for feedback on how you can improve. Use it to reflect on your brand and highlight your strengths (and improve your weaknesses).


Don’t assume you deserve a promotion without considering your reputation. The “little things” like emotional intelligence, collaboration, and customer satisfaction contribute.


Never assume you deserve a promotion because of tenure, likeability, or entitlement. 


In summary:

  • Your productivity proves you can handle more.

  • Your preparedness shows you’ve done the extra work.

  • Your brand shows why you’re the best candidate


What other tips would you add to getting promoted in sales? Share them in the comments below.

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